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Booklet Tips From Paulette

Writing, producing, and promoting tips booklets for marketing, motivating, and making money.

Monday, April 07, 2008

The Other End of the Pricing Spectrum

Last week I shared a post with you about a major corporation wanting booklets and the right to use the PDF, all of which needed to "not cost a whole lot." Then several days ago I was at a meeting with a friend and colleague who sells books in bulk to corporations. A particular very large and well-known tobacco company is looking for quite a few thousand copies of a coffee-table photography book about Americana, in the $50-list price range.

Moral of the story? There's no accounting for anyone's financial tastes or abilities. So be careful about making assumptions on any level. I'm eager to see how both these deals pan out, aren't you?

Until next time,
Paulette - happy to share these confirmations with you whenever they show up



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