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Booklet Tips From Paulette

Writing, producing, and promoting tips booklets for marketing, motivating, and making money.

Wednesday, April 06, 2005

Best and Easiest Way to Sell

I know people who can sell ice to the Eskimos, as long as you don't say the word 'sell' to them. Instead, they prefer words like 'visit.' You probably know people like that, too. Semantics? Maybe. Maybe not.

Here's another approach: Once you've got a new product or service, tell everyone you know what you've just created and tell them you'd like to have their thoughts about it. Notice: no selling, just asking for their thoughts.

What happens next is that some of those people are sure to want what you've got, just because they now know about it and it's something they can use. Some of those same people know the exact person who needs what you've got and tells you or that person to connect with each other. That's an implied endorsement of your product or service.

At no time have you 'sold' anyone. All you've done is tell them what you've got and let them respond to it for themselves and for other people they know. How easy is that? No pressure, no angst, lots of sharing of something potentially useful to help people's lives be more, better, or different than they were before they heard about your new product or service.

Create a list of people you know, unedited, in various parts of your life. Tell them what you've got and tell them you'd like to know their thoughts about it. See what happens to your bottom line. Notice, I didn't say your 'sales.'

Until the next moment of inspiration,
Paulette
http://www.tipsbooklets.com

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