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Booklet Tips From Paulette

Writing, producing, and promoting tips booklets for marketing, motivating, and making money.

Monday, January 22, 2007

Magazines Using Booklets as Incentives

One of the many ways that booklets can be sold or licensed in bulk is to magazines. The context is to use the booklets to encourage new subscriptions and maintain previous ones. Here's an example of that very thing. I have no connection or contact with them, and have no clue whether they produced the booklet internally or outsourced it or just what they did. However, the example remains a good one as far as application is concerned.


Until next time,
Paulette - noticing what goes on in the world and passing it along to you



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