Booklets and New Ideas

What do you do when you have a new idea for the booklet part of your business? That means either a revision of a previous version, or a whole new topic, or a completely different market. What's your approach? Do you ponder it for awhile or jump right in? Do you do any test marketing or make an isolated decision or set of decisions?

There's no right answer here on any of this. It can be useful to stop to notice what you do to asess how well it works for you and whether it makes any sense to modify it.

Until next time,
Paulette
www.tipsbooklets.com