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Booklet Tips From Paulette

Writing, producing, and promoting tips booklets for marketing, motivating, and making money.

Tuesday, September 19, 2006

Booklets, Daydreaming, and Nightmares

This caught my eye in an email today:

There's an old Japanese proverb that says, "Vision without action is a daydream. Action without vision is a nightmare."


You've got the vision to do a booklet. Maybe even several booklets. You've started looking at ways to sell them, even some very creative directions to go for sales and new product development. And then what? Yes, it's an amazing grasp of the obvious that you must take action. You can lull yourself into thinking you're gathering your thoughts and will step up to the plate soon. I've definitely done that a few times in my life.

Or, you can jump into the pool , full body, without looking to see if there is any water in it. Hey, at least you're taking some action, right? Well, without some level of vision about the possibilities, you'll be chasing your tail at best, and bumping head-long into a wall at worst.

The ideal, of course is vision followed by action. Give your imagination a wide berth. The more ideas you have about your products and where to go with them, the more likely you'll be to take action when you're inspired to do so.

Until next time,
Paulette -- who doesn't really think about booklets day and night, though it sometimes seems like it.
http://www.tipsbooklets.com

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