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Booklet Tips From Paulette

Writing, producing, and promoting tips booklets for marketing, motivating, and making money.

Tuesday, July 08, 2008

"I'll Be Giving Away the Store if I Write That "

A long-time booklet groupie finally wrote a booklet this month after years of thinking about getting ready to one day maybe do one if the stars and planets were aligned correctly. The booklet author is a service provider and was concerned about telling too much and that there would be enough content to actually write tips without "giving away the store" of the process delivered in the service.

You can probably hear this coming. Not only were there plenty of excellent tips to meet the minimum 3,000 words I suggest, the author got excited and really got into it. Sometimes it's just about getting started.

By the way, one of the things I said to this author to get things moving beyond the concern about divulging the process was this: A dentist or doctor may give lots of information to a patient about what a procedure will be, yet the patient does not do the procedure on themselves. The same is true with 99% of things anyone else might be writing that involves a specific procedure. I assure you that you will gain much more than you will lose in most situations.

Get started today if you've been considering commencing.

Until next time,
Paulette - who doesn't do her own auto repairs either (how long can duct tape hold?)

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