.comment-link {margin-left:.6em;}

Booklet Tips From Paulette

Writing, producing, and promoting tips booklets for marketing, motivating, and making money.

Monday, April 17, 2006

The Booklet Title Says it All

Would it be clear to anyone who sees the title what it is that's inside your booklet? It makes it so much easier to sell the booklet when the title simply tells what is contained. Obviously it's not going to reference the details, and it will likely prompt certain assumptions. My own booklet, "110 Ideas for Organizing Your Business Life" clearly says what it is. Within it, I satisfy the assumptions of information about time, paper, and space management, plus some subsets of those like sorting, interruptions, desktop surfaces, and the like. The clearer you are, te easier it is to sell.

Until next time,


Post a Comment

Links to this post:

Create a Link

<< Home