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Booklet Tips From Paulette

Writing, producing, and promoting tips booklets for marketing, motivating, and making money.

Thursday, August 24, 2006

Booklets and Filing Systems - More Important Than You Think

Spanning two of my careers, booklets and filing systems have each been viewed as unimportant by some people. That is, right up to some crucial moment.

When I was a professional organizing consultant for many years, I remember some top corporate executives being very patronizing about the creation of a filing system. After all, any secretary can set that up it's so easy and inconsequential. Why would good money be spent to bring in a professional organizer to merely put tabs on file folders?

The day that filing system became amazingly important was the day that top executive needed to find a key piece of paper to be able to close a huge deal. The reliabilty of the filing system was vital. The importance of that filing system was greatly elevated.

Tips booklets -- not such a big deal, not so important, contains a whole lot of commone sense. In the past couple weeks the importance of a tips booklet shifted dramatically at Northwest Airlines. It affected a lot of people, and most likely more than anyone could truly assess. The booklet on saving money probably cost Northwest Airlines a lot of money, internally with diminished morale and people about to lose their job, and externally with people making plans to fly on a different airline. Yes, a simple little booklet about ways to save money did all of that.

Keep your perspective on the importance of things. It reminds me of the adage of what's the most important part of the body? It's the one that's hurting at the moment. Filing systems, tips booklets -- make them the useful tools they can readily be.

Until next time,
Paulette - frequently looking at things from different perspectives
http://www.tipsbooklets.com

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