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Booklet Tips From Paulette

Writing, producing, and promoting tips booklets for marketing, motivating, and making money.

Friday, August 11, 2006

Repurposing, Leveraging, Slicing, and Dicing

One of the best things about your intellectual property is that it can be developed into so many different formats from a single document. Do it once, develop it in endless ways. If that's not an efficient way to build a business, I don't know what is.

The first division is the fact your product is in both hard copy and digitial version (hard copy printed booklet and PDF digital file). The next division represents the three major learning styles - visual, auditory, and kinesthetic -- booklet, audio recording, and card deck.

Wow, now you have six products:

1. Hard copy booklet

2. Downloadable PDF of the booklet

3. Hard copy audio CD

4. Downloadable MP3 audio file

5. Hard copy card deck

6. Autoresponder of a tip a day or week

All of that before you've thought very hard about it. Instant product line from a single booklet manuscript. Excited yet? :-)

How about a completely digital product line? Here's more about that in a Special Report I know you'll want to have:
http://tipsbooklets.com/new/index.php?p=257

Until next time,
Paulette - producing products on purpose
http://www.tipsbooklets.com

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