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Booklet Tips From Paulette

Writing, producing, and promoting tips booklets for marketing, motivating, and making money.

Thursday, October 18, 2007

Go Back to Your Clients

When was the last time you checked in with former clients to see what they need that you have? It could be a straight re-order of booklets. It could be a new order of booklets because your previous dealings had nothing to do with booklets. It was a service or some other product, or it was before your booklet was completed. It could be a re-packaging or re-pricing of your booklet and other related information products.

Common wisdom dictates starting with who you already know, especially if they have already bought from you before. Reconecting with them is likely to generate new business in some way, immediately or in the future.

Until next time,
Paulette - reminding myself to let everyone know about the repackaged and repriced Collection of Experts

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