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Booklet Tips From Paulette

Writing, producing, and promoting tips booklets for marketing, motivating, and making money.

Wednesday, January 09, 2008

Two Empty Pages

So what happens when you get to the end of writing your booklet and it's been professionally designed, and you find you've got two empty pages? You can do a range of things. Here's a few possibilities.

1. Come up with more tips.
2. Provide a list of ways to use your booklet as a promotional tool.
3. List your current products and services (without prices).
4. Inclue a relevant checklist.
5. Share some related motivational anecdote in narrative style.
6. Remove two pages of tips (since the pages need to be in multiples of 4).

I personally find two blank pages headed by the word "Notes" to be disconcerting at best. That's valuable real estate. Come up with something to fill it.

Until next time,
Paulette - challenging you to use all of what you've got



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