Booklets - Product Expansions and Extensions
Have you ever wondered about leveraging your booklet content into other product formats, and who is actually doing it?
My colleague Marcia Yudkin shared that very information in her recent free weekly Marketing Minute newsletter. Christopher Knight, at EzineArticles.com (a thriving and popular online article distribution company, where you'll find several dozen of my articles) has come out with 52 article writing templates designed and packaged as a set of playing cards. I've often suggested card decks as a product line extension, and so does Marcia. Marcia goes to product ideas I've never consider yet enthusiastically applaud, including jigsaw puzzles, chocolates, trading cards, and many other formats.
Many tipsbooklets.com followers have found Marcia's products and services the perfect addition to go beyond what I teach. Go see for yourself. She has a wide range of ways to assist you.
Until next time,
Paulette - who is always happy to refer you to outstanding colleagues
posted by Paulette Ensign @ 11:55 AM
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