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Booklet Tips From Paulette

Writing, producing, and promoting tips booklets for marketing, motivating, and making money.

Tuesday, July 21, 2009

Overcoming Obstacles with Your Booklet

You have obstacles with your booklet. You may or may not view it that way. However, you do have obstacles. Here's a few that some people have, in no particular order.

  • Creating an overall plan for product development
  • Choosing a topic
  • Getting started writing
  • Completing the writing you started
  • Overcoming opinions of people in your life
  • Overcoming your opinions of your expertise
  • Choosing design and print vendors
  • Planning how to market and sell
  • Creating a price for single and multiple copies
  • Licensing partial, full contents,languages, formats
  • Reaching your buyers
As you look at that list, there are probably some entries that seem easier to you than others, and that you don't even view as an obstacle. There could be things not included here that are bigger than life for you.

The point of this? Like many things in life, you have choices of what to do yourself, what to outsource to someone else, what order to do things, what to include in your process, how long to take, and, bottom line, how you feel about any of it. What you see as an obstacle, someone else sees as easy or interesting or approachable. Look at that list again and make some choices about what you want to do. Is it an obstacle or an opportunity?

Until next time,
Paulette - with obstacles in different places than yours

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