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Booklet Tips From Paulette

Writing, producing, and promoting tips booklets for marketing, motivating, and making money.

Wednesday, September 26, 2007

Promotion Made Easy

Writing articles is an easy and effective way to promote your booklet and your entire business. Since you've already written tips for your booklet, you're ahead of the game. A simple way to do that is to open with a brief paragraph, a "hook" that presents a problem related to your expertise. Then add 5-10 tips to solve the challenge you introduced. Finish the article with encouragement to take action, including contacting you through what's known as a Resource box at the end. Let the reader know you have a booklet plus any other product or service relevant to the article content.

Until next time,
Paulette - making it easy to leverage your work

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