Are You Paying Attention?
After attending a teleclass of a colleague the other day, a follow-up email came out that unquestionably had tips in it that could easily become the skeleton of a booklet. I saw it immediately. Well, yeah, I can't help myself sometimes :-) The author of the email saw it that way only after I mentioned it. This person also does a regular call-in radio show where listeners provide their most successful tips on the topic in question. All that content, right there, ready to be transformed into a product. In fact, probably multiple products.
What's right in front of you that is grist for one or more products? What are you not noticing?
Until next time,
Paulette - wondering if you noticed the post about the Special Offer this week on my products and services (see this past Monday's post)
www.tipsbooklets.com
Labels: Product Development
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