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Booklet Tips From Paulette

Writing, producing, and promoting tips booklets for marketing, motivating, and making money.

Wednesday, April 30, 2008

Booklet Expansion or Not

"I want to make a bigger booklet after I finish this one, and then I want to write a book."

These ideas are fairly commonplace among booklet authors. The most important thing about this thinking is to know why you are doing it. Having a broad product line is a Good Thing. It allows for people's budgets of time and money, accommodates various primary learning styles, and is often based on your own work style. Your own strength might be writing, so you want to keep writing and not create other formats of your content, much less get to the point of selling it. Or you may prefer to write something once and see how many different ways you can develop the same content and repeatedly sell it.

If you're in that latter category, you'll be interested in a Special Report, Write It Once, Leverage It Many Times.
It's a quick read that will get your ideas flowing and help you determine if writing that book makes all that much sense after all.

Until next time,
Paulette - who loves leveraging

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