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Booklet Tips From Paulette

Writing, producing, and promoting tips booklets for marketing, motivating, and making money.

Thursday, September 11, 2008

More Than Booklets

Have you ever found yourself frustrated and feeling limited by the tips format? I know many of my clients and audiences have. Instead of seeing it for the starting point that it is and can be, they sometimes see it as the finish line, the end-all-be-all. For some people it is that finish line, and that's fine. They do one tips booklet or a series of tips booklets. No problem. For others, it's the start of something big in the way of product development.

By the way, there's no right answer here. But you already knew that, didn't you?

The tip-writing formula I teach is just that. It's a formula. It works for people who want a very specific road map of something that works well. Not only is it often a finished product unto itself, it's often the jumping off point, as an outline or framework for other formats. That can include a more narrative publication, or audio, or a workbook, or a journal, or endless other possibilities.

Regardless, you get to choose what to do, which can look lots of different ways. Like I said, there's no right answer here.

Until next time,
Paulette - who encourages possibilities

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