Booklet Taking on Life of Its Own

Yes, a booklet can do that. It starts off as a first product or the first expansion of a product line. It quickly becomes the lead in your marketing and merchandising activities. It does have a way of doing that. It brings more (deeper) impact than even the best designed business card. It's less expensive in time and money than sending a book to professionally position yourself. It can be sold for literally tens of thousands of dollars in bulk. And it all comes from sound bites you've been saying forever. Yes, that booklet has, indeed, taken on a life of its own.

Until next time,
Paulette - respecting booklets for what they are and what they can be
www.tipsbooklets.com